Olaplex – “The Holy Grail of Hair Colour”

The Hair Boutique is proud to be amongst the first in the UK to launch Olaplex as a new in salon service.

This revolutionary new colour upgrade service has become a sensation amongst Hollywood’s ‘A’ celebrities and across the world.

Olaplex is a revolutionary new hair colour upgrade service that is quickly gaining popularity among celebrities and around the world.  So what’s all the hype about?

Olaplex helps repair the bonds that are broken during chemical services such as hair colouring or using heated styling tools.  Since these bonds, called disulphide bonds, give hair its strength and elasticity, harsh chemical services can sometimes lead to hair that is weak and brittle.

“If a beauty company could keep chemical treatments from hurting hair, that’d really be something.”  These were the thoughts of Dean Cristal, founder of Olaplex when conceiving the scientific solution for this new Wonder Product.

With Dean’s and his scientists discovery, Hair Colouring, may never been the same again…so here’s what Olaplex does:

Olaplex helps rebuild the broken disulphide bonds within the hair that can break during chemical processes, particularly colouring or using thermal heated tools. Disulphide bonds are the bonds that give elasticity and strength to the hair.

This chemistry has never been seen before and opens up brand new possibilities in hairdressing colour variations.

SEEING ….AND FEELING IS BELIEVING.

By adding Olaplex to your hair colour or lightening service, you can help reduce the damage and rebuild the bonds in your hair.  First, your stylist will add the Bond Multiplier to your colour or lightener and then apply the Bond Perfector after the colour is rinsed from your hair.  The Hair Perfector can then be used once a week at home to further strengthen your hair after your service is done.  It can also be used as a pre-treatment for future chemical services.

Unlike conditioning or protein treatments, Olaplex repairs the hair from within.  It restructures the hair from the inside and can make even the most brittle or over-processed hair ready for treatment again. It can even be used with perms or relaxers, making it possible to highlight or colour hair immediately after the first service!

Olaplex works on all hair types and does not “build up” in the hair over time.  At least not in a negative way… but your hair will continue to get stronger, the more you use it!

So what are you waiting for?  Ask your stylist about adding Olaplex to your next chemical service! Click here to book a free consultation with one of our experienced team.

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